Who I am

Welcome to my portfolio website. My career as a designer spans over 30 years. This experience in the commercial and graphic arts gives me the expertise to execute projects efficiently and effectively for my clients.

It’s My Business to
Make Your Business Look Good!

Who You are

If you’re a small business looking for support in your marketing efforts, check out my services and let me show you how we can work together to take your brand to the next level.

If you’re a service provider looking to form a value partnership, explore my portfolio to see what I have to offer.

The Next Step

When you’re ready to get started, contact me. I look forward to the opportunity to show you how we can work together to meet your goals.

More About Me

I discovered my passion for design in the seventh grade in a commercial arts class at Easton Junior High (thank you Mr. C!). I refined my trade at Southeastern Regional Vocational Technical High School graduating in 1985.

After graduation I worked my way up through print shops and studios until I was offered the opportunity to create the first in-house commercial-art department for the 75 year old British publishing giant Basil Blackwell Ltd.

During my 21 years in academic publishing I was the liaison in two international mergers and their subsequent rebranding projects. I helped develop and manage a multi-studio, international content management system. My studio's internship program, in partnership with Northeastern University, gave many graphic design students a chance to experience working in design for a large corporation.

a photo of Calvin Crane Nelson III

So, when Simon & Schuster CEO Carolyn Reidy called 2010 the year "publishing changed irrevocably," I couldn’t have agreed more. On October 1st 2010 I became a statistic. I was downsized, handed my severance, and cut loose. I was shocked to find my 21+ year career at Wiley and/or Blackwell had been dissolved.

Being hit with the proverbial pink slip was a tough blow, but I’ve taken this life-changing event and created an opportunity to make the life I want. I’ve explored possibilities, studied software, and made decisions about how to get to where I want to go. I’ve enjoyed the journey setting up my in-home studio and my days are now spent working on design projects, and filling Instagram with pictures of nature, family, and food.

What’s next? Contact me and let me explain how It's My Business to Make Your Business Look Good.